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MantaSleep — Shopify 2.0 rebuild + metafields

Shopify 2.0 rebuild and metafield-driven product architecture for a sleep wellness brand on Plus, with international expansion across 4 markets.

Man asleep on his side on a blue pillow in a Manta Sound sleep mask
Client
MantaSleep
Industry
Wellness
What we did
Shopify PlusThemesAppsUI/UXSEO

(01)

The Challenge

MantaSleep had grown faster than its theme could keep up with. Product pages were inconsistent, content updates required developer time, and the path to international markets needed a stack that wouldn't break under three more storefronts.

MantaSleep

(02)

The Solution

Stack

Shopify Plus, Shopify 2.0, Liquid, metafields, Shopify Markets.

Role

Lead Plus rebuild + metafield architecture + international expansion.

What we did

  1. 01Rebuilt the entire theme on Shopify 2.0 with a unified PDP template that pulls from metafields — every product page stays consistent, and content updates are now non-engineering work.
  2. 02Added customisation logic on PDPs (colours, sizes, materials), an enhanced gallery with zoom and pan, and a sticky add-to-cart that lifts mobile conversion.
  3. 03Implemented automatic discount calculation in the cart with clear savings visualisation, plus collection-page filtering for product discovery.
  4. 04Extended the architecture to three new international markets with localisation, multi-currency, and region-specific shipping / tax.

(03)

Results

+18%

conversion rate

+24%

mobile CR

4

markets

Shopify 2.0

rebuild

MantaSleep's marketing team now ships product pages and promos directly, and the same stack runs four markets.

  • +18% conversion rate
  • +24% mobile conversion rate
  • 4 international markets live
  • Shopify 2.0 rebuild

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